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Back on Top – Bestop Completes the Acquisition of myTop and Launches eTop, its First Power-Actuated Soft Top Line for Jeep and Bronco

Back on Top – Bestop Completes the Acquisition of myTop and Launches eTop, its First Power-Actuated Soft Top Line for Jeep and Bronco

November 5, 2024

Louisville, CO – Bestop, Inc. (“Bestop”) announced the acquisition of myTop, LLC (“myTop” or the “Company”), the innovators behind the industry’s first power-actuated convertible soft tops. With this strategic acquisition, Bestop is launching eTop, a new product category line of power-actuated soft tops for Jeep Wrangler and Ford Bronco. This marks Bestop’s tenth add-on acquisition and first venture into the power soft top market, continuing its long tradition of innovation in the automotive accessory space.

“We are thrilled to welcome myTop to the Bestop family and bring their pioneering electric top technology under our brand,” said Ken Friedman, CEO at Bestop. “This acquisition allows us to offer our customers even more options for enhancing their vehicles, and the introduction of eTop is a testament to Bestop’s commitment to innovation in the Jeep and Bronco aftermarket line. The eTop product line is a game changer for enthusiasts who want both convenience and rugged, on and off-road functionality.”

“We are excited for Bestop to add this product into their portfolio and continue to grow as the leading top brand. We believe Bestop will continue to innovate and deliver high-quality solutions to their customers. This acquisition should expand their market reach and position the business for a bright and successful future.” said Chris Koslowski, Owner of myTop.

“This acquisition is an exciting new milestone for Bestop.” said Tom Tuttle, Managing Director at Kinderhook. “myTop’s advanced technology and innovative design allows for quick transformations, giving customers more versatility and convenience, aligning perfectly with our commitment to quality and customer satisfaction. We’re excited to integrate this new technology within Bestop and look forward to launching a new product line for our customers.”

For additional information about this transaction, please contact: 
Thomas Tuttle
Managing Director
(212) 201-6781
[email protected]
 
Nate Druckenmiller
Principal
(212) 201-6791
[email protected]
 
Joshua Fontenot
Vice President
(212) 201-6784
[email protected]


About Kinderhook Industries

Founded in 2003, Kinderhook Industries, LLC is a private investment firm that has raised $8.5 billion of committed capital. We have made in excess of 500 investments and follow-on acquisitions since inception. Kinderhook’s investment philosophy is predicated on matching differentiated, growth-oriented investment opportunities with financial expertise and our proprietary network of operating partners. Our focus is on middle market businesses with defensible niche market positioning in the healthcare services, environmental & industrial services, and light manufacturing & automotive sectors.

For more information, please visit https://www.kinderhook.com


About Bestop

Bestop is the one of the world’s largest manufacturers of soft tops and fabric accessories for Jeep vehicles and sole supplier of factory soft tops on all Jeep Wranglers since 1986. Winner of numerous design and innovation awards from Chrysler/Jeep, Bestop offers the finest replacement soft tops for Jeep, plus a host of related fabric accessories and enthusiast-oriented products for both on and off-road use – such as Baja Designs the leader in offroad LED auxiliary lights for your vehicle. The company’s products have an outstanding reputation in the marketplace for their superior design, innovative solutions and high quality that have inspired a loyal following among both Jeep enthusiasts and casual drivers.

For more information, please visit http://www.bestop.com


About myTop

myTop, based in Atlanta, GA, is the creator of the first power-actuated soft top for Jeep vehicles as well as the Ford Bronco. Known for its innovative technology, myTop has revolutionized the soft top market, providing vehicle owners with a more convenient and luxurious driving experience.

For more information, please visit https://mytop.us/

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